Mantra x Zla-Zla 420 Collaboration

Whether you celebrate this unofficial holiday or not, Mantra and Zla-Zla brand are introducing their contribution to “420″ with a limited edition of T-shirts.

Although initially intended to be released on 4/20, collaboration was pushed back a few weeks and to quote Dr. Dre:
“If at first you don’t succeed, it won’t hurt to smoke some weed”

If you are not familiar with 420 and its meaning here is a brief histroy:
The earliest use of the term began among a group of teenagers in San Rafael, California in 1971. Calling themselves The Waldos.  The group first used the term in connection to a fall 1971. plan to search for an abandoned cannabis crop that they had learned about.  The Waldos designated statue on the grounds of the High School as their meeting place, and 4:20 pm as their meeting time.  April 20 has evolved into a counterculture holiday throughout the world, where people gather to celebrate and consume cannabis, be it on that day or every day at 4:20PM.

The highlight of this 420 collaboration is in meaning of 4:20 and what it presents to you, thus. 4:20 – 24/7
There are 3 designs – Cloud, Rasta and 4twenty.

Limited to only 41 pcs per design (being that 41 years have passed since the introduction of 420), T -shirts are going to be available exclusively in Zla-Zla stores and online through Mantra web shop.

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